Fashion Revolution 2020

Fashion Revolution 2020
Fashion Revolution Week odbył się jak co roku, ale jednak inaczej, bo tym razem całkowicie online. Nie spotykaliśmy się osobiście, ale można było wziąć udział w wydarzeniach, webinarach i dyskusjach organizowanych za pośrednictwem internetu. Za jego pośrednictwem z resztą co roku konsumenci pytają marki "who made my clothes?" (#whomademyclothes - kto zrobił moje ubrania) i w tej kwestii nic się nie zmieniło.

I wiecie co? To działa! Z roku na rok coraz więcej osób bierze udział w akcji, a na stronie Fashion Revolution można zapoznać się z raportem Fashion Transparency Index, w którym dokładnie widać, które z największych marek słuchają swoich, coraz bardziej świadomych klientów i wychodzą im naprzeciw:
https://www.fashionrevolution.org/about/transparency/

Podczas tego Fashion Revolution Week często dzieliliśmy się nadzieją na to, że aktualna sytuacja sprawi, że ludzie zaczną przykładać większą wagę do tego skąd się biorą produkty, które kupują i w jakich warunkach powstały. Może skończy się epoka szalonego konsumpcjonizmu i wrócimy do tego, co naprawdę ważne? Bardzo byśmy sobie i Wam tego życzyli.

My natomiast jesteśmy bardzo szczęśliwi, że w tym roku, na przekór wszystkiemu, co się dzieje, udało się nam wreszcie pokazać kto robi Wasze, Fairmowe buty!
#imadeyourshoes #SHOESTOLOVE #fairma


Sytuacja jest trudna i nie wiemy jak się będzie rozwijać, natomiast mamy nadzieję, że wspólnie uda się nam jakoś przez nią przebrnąć i działać dalej, w nowej, miejmy nadzieję lepszej dla nas wszystkich rzeczywistości.

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